Benefits: In this article, you will learn how to sell e-commerce products on free methods. Here, I discuss Top 10 free methods to get high conversion rate for e-commerce products-Shopify/Woo-commerce/Bigcommerce/Drop-shipping.
Table of Contents-
# How to do e-commerce marketing on YouTube freely
# How to do e-commerce marketing on Twitter freely
# How to do e-commerce marketing on Pinterest freely
# How to do ecommerce marketing on Facebook Page/Group freely
# How to do e-commerce marketing on Forums freely
# How to do e-commerce marketing on Blogging freely
# How to do e-commerce marketing on Google Plus freely
# How to do e-commerce marketing on Reddit freely
# How to do e-commerce marketing on SEO freely
# How to do e-commerce marketing on Instagram freely
YouTube is best and most effective platform to sell your products. More than 1.5 Billion active users on YouTube. Remember, people like watching than reading. One time watching equals ten times reading. A statistic shows that online buyers are 64%more likely to purchase a product only after watching (MultiVisonDigital-a video production company). Where there is gathering, there is potentiality to do marketing.
YouTube Video marketing is the most efficient and proven free method to sell e-commerce products. If a store owner does video marketing properly, he won’t need to run a campaign in other places. If you have enough time, energy, patience and consistency, you are in the right place. You have to think in a realistic way; you won’t get success overnight here.
If you are serious about business (not daydreamer) and want to earn thousands of $ in a free method, only this strategy will be effective for you. So, are you ready? Ok, let me explain how:
Step-1: You have to open a Gmail account (you will give access Google Plus automatically). Create a Google Plus personal profile. Open a business page with your real business location (this will also help you in SEO purpose-local citation). You are ready for YouTube Channel. Now you become a proud owner of a Youtube Channel.
Step-2: Set up your YouTube Channel Icon. Your Google Plus Profile photo will be set automatically as a channel Icon. You can change it (98px × 98 px). After that, you need to set up a catchy Channel Art(2048×1152 pixel or 2560×1440 pixel) to beautify it as well as branding.
Step-3: Now write detail description of your channel. The description must include your business keywords/title. This is most important for SEO purpose.
Step-4: This is the main part of the game. Yes, worthy content (video). You have to make a super-duper review video of your e-commerce products for your channel. As you are a newbie in this sector, you can make awesome slide video. Take images of your product, use a video making software and upload it to your channel. You must use a catchy and attentive title for your video. Use your product keywords as tags in the tags field. You can make a descriptive video with your own audio or download audio from YouTube Audio Library and use it in your video. You must put your product link in the Video Description field. You can provide coupon/promo code/discount code for your products here. Now, share your video on facebook, twitter and other places. Do it in a professional way on regular basis. Increase subscriber and viewers. I guarantee you will get a huge sale.
Twitter is the 2nd largest social media worldwide. It is the most popular communication media after Facebook. I don’t know why store owners don’t use this free and most effective proven method to sell their products. In twitter, you can reach directly to the customers. This is one of the easiest platforms to increase the visibility of your e-commerce products.
How to do marketing on Twitter: first open an account on Twitter with your business details. Increase your followers from relevant page or account. But don’t do any spam. You may block. It needs times to increase your followers.
How to increase followers from relevant interest. In twitter search bar write “ your keyword” and press enter. Now you can see many post/page of your desired group. Now click on their page, and then click on their follower, now you can find your targeted followers. Start following them. In returns, they will also follow you. But do this as a natural process otherwise you will be banned. Now post regularly on your account. Don’t forget to use # tag in your post.
You can use schedule auto poster on Twitter. Work only 20 minutes and get published 24 hours. The best twitter auto poster is Twuffer. It has both free and paid version.
Pinterest is one of the most dominating and powerful social media. There are 175 million monthly active users on Pinterest. One can easily sell their e-commerce products on this platform. Pinterest has a strong value in SEO. It helps to rank a site/keywords as it is the largest visited popular media.
How to do free marketing on Pinterest for e-commerce products: Open an account on Pinterest first. Then input details in the profile. Set a profile image. Now the main part. Pinterest has onboard option to upload your product’s images. You have to click on the + icon, then upload product’s image manually or just put your product URL. (Upload a Pin/save from the website). After uploading your product’s image save it. Now, you have to increase your followers. Follow others and they will follow back you. Write your keyword in the search field. Click on your most relevant board. Then click on their followers and start following them. Don’t do any spam, you will be blocked. Do as it seems natural.
Facebook is the #1 largest and biggest social community. It is hard to find a person with an internet connection who doesn’t know Facebook. More than 2.2 billion monthly active users in Facebook. Facebook has become a search engine now. It launches “shop” option to do e-commerce business directly.
How to sell e-commerce products freeway On Facebook:
Open a page with your business details on Facebook. Set a cover image. Write a catchy description and page name. Invite all of your friends to like your page. Increase your normal activities on this page. Don’t post always your business post-it is irritating. Try to post which can draw attention.
Open a Facebook group to sell your e-commerce products. Yeah, you are listening right. You can sell your products in the Facebook group. You can find hundreds of active or closed group relevant to your business. Join these groups and start to build a relationship with the group members. Discuss with them. Don’t spam there. Read others comments and posts. You will find your targeted customers there. You will also find a huge amount of groups who allow posting direct links and product info. Join such groups and try to sell your products.
Read also: Why You Are Not Getting Any Sales With Shopify Ecommerce- Step You Must Follow
Forums are great sources to sell e-commerce products. A forum has strong value in SEO. Millions of people are spending time in Forums. So, this is one of the best media to get tons of people and offer your products to them
How to do marketing for e-commerce products freely on Forums: in order to get sales from forums, you need to do registration in your business relevant forums, otherwise, your work will not fruitful. Do registration some of your niche related forums and set profile, provide as much as information relevant your business and provide website URL/Product URL in the website field.
How to find relevant Forum?
KEYWORDS “powered by phpbb” inurl:/forum
KEYWORDS “powered by vbulletin” inurl:/forum
KEYWORDS “powered by phpbb” inurl:/community
KEYWORDS “powered by vbulletin” inurl:/community
Blogging is one of the best free methods to sell e-commerce products. Blogging brings huge most potential targeted traffic to your business site that turns into buyers. Indeed, the business owner who can apply blogging tricks properly will get high conversion rate. In e-commerce business, niche blogging is more effective and fruitful. You can write a post on other’s blog also (Guest post). You can get your targeted traffic by commenting on other’s blog also. Never, do spam. But ensure commenting your business relevant blogs.
Here I include some tips to get relevant Blogs.
KEYWORDS “powered by wordpress”
KEYWORDS “leave a comment”
KEYWORDS “reply to post”
KEYWORDS “leave comment”
RELEVANT blogs that allow comments with keywords as anchor text
KEYWORDS “this site uses keywordluv”
KEYWORDS “this site uses commentluv”
More than 395 million active monthly users in Google Plus. Total registered amount 2 Billion in this platform. So, here you are with a huge, huge and huge traffic. You need to make some of them your customers. Google Plus plays important role in SEO. It quickly ranks a keyword/URL.
How to sell your e-commerce products on Google Plus free:
You need to open an account on Google Plus first. Then you need to join your relevant communities (Google Plus is like Facebook Group). You can open a new community with your business information. Do normal activities in those communities and try to do marketing technically so that they don’t mean you are trying to sell. I guarantee you will get a lot of conversion from this awesome platform.
274 Million Monthly users among 330 Million total users in 2018. More than 25 million daily votes on Reddit.( Vote is similar to ‘like’ button on Facebook.) What do you think? Yeah, only Reddit can change your life. Reddit is super for SEO also. It helps to rank a keyword quickly.
How to sell e-commerce products freely on Reddit: In order to sell on Reddit, you need to sign up and set up your profile with your business details. Then you need to submit your product link in the ‘submit new link’ option. Submit your product link and input your title. Now the main part. You have to choose the right ‘SubReddit” SubReddit means category. If you can’t find your right subreddit, select ‘news’ as sub-Reddit. After that save your link. Upvote others link and you will get upvote in back. Increase your activities to increase your sale.
SEO is a buzzword in the e-commerce industry. Only SEO can give you huge targeted organic traffic. SEO means search engines optimization. The main task of SEO is to get your products ready for search engines. When someone searches for a product in the search engines like Google, only high ranked products are shown on the first page. People are more likely to click on the products no-1-10, not more. So, if an e-commerce business personnel can bring his/her product on the first page, will get good conversion rate.
How to do SEO for your e-commerce business: SEO has two parts ‘on page’ and ‘off page’. You have to earn a good score for both sides. Remember, ‘content is king’
For ‘onpage’ SEO of your store, cheek everything like ‘meta’, ‘ description’,‘anchor’, ‘ product URL’, ‘ permalink’, ‘product title’, ‘ product description’, ‘H1’, ‘alt tag’ and ‘ robot txt’.
For ‘off page” SEO, do social bookmarking, link building, article submission, press release, guest posting, high PR directory submission, and link exchange. But remember, never, never and never do spamming otherwise your link will be blocked or removed from search engines.
More than 800 Million monthly active users in this mobile-based photo sharing platform. One can easily build a strong and effective community to do his/her e-commerce business. You need to be an influencer.
How to sell e-commerce products on Instagram: Download this app from play store. Open an account with your details. Post attentive and catchy photos (color). Increase your followers. Like others photo and follow. In return, they will also like and follow you back. The more followers you have, the more possibility to sell.
#Email Marketing: Email marketing is very effective marketing strategy now. You can get super targeted audiences/visitors for your store who turn into potential buyers by email marketing. You need to install email subscription app in your store and collect email. You can create a landing page in ClickFunnel or other places to collect email. After that you need to send email regularly promoting various offers. To send email manually is a hard task and so you can use bulk email sender like MailChimp or Blast4Traffic.
(N.B: All of these methods have the option to run a paid campaign which will give you instant benefits. Here, I discuss only free method.)